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Marketing für Innovationen : wie innovative Unternehmen die Bedürfnisse ihrer Kunden erfüllen
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Innovation Intelligence : Tools und Methoden der Innovationsmarktforschung
Höft, Uwe
- In:
Marketing für Innovationen : wie innovative …
,
(pp. 57-101)
.
2010
Persistent link: https://www.econbiz.de/10008666474
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