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Purpose – The purpose of this research is to draw on both perspectives of technological perceptions and flow experience to examine continuance usage of mobile sites. Design/methodology/approach – Based on the valid responses collected from a survey questionnaire, structural equation modeling...
Persistent link: https://www.econbiz.de/10014825341
Purpose – The purpose of this research is to examine the critical success factors of mobile web site adoption. Design/methodology/approach – Based on the valid responses collected from a questionnaire survey, the structural equation modelling technique was employed to examine the research...
Persistent link: https://www.econbiz.de/10014966110