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~subject:"Information technology"
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Information technology
Taiwan
7
Consumer behaviour
3
Informationstechnik
3
Konsumentenverhalten
3
AHP approach
2
AHP-Verfahren
2
Betriebliches Informationssystem
2
Brand management
2
Business intelligence system
2
Business process management
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Fuzzy sets
2
Fuzzy-Set-Theorie
2
Markenführung
2
Nachhaltige Entwicklung
2
Nachhaltigkeit
2
Organisatorischer Wandel
2
Organizational change
2
Prozessmanagement
2
Sustainability
2
Sustainable development
2
Technologiepolitik
2
Technology policy
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brand dominance
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brand extensions
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brand ownership
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parent brand
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1991-2001
1
1998-2004
1
2007
1
Advertising
1
Advertising effects
1
Brand extension
1
Brand image
1
Brand interaction, effectiveness, informativeness, location-based advertising
1
CSR
1
Competition
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English
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Chu, Pin-yu
3
Lee, Ya-ching
3
Liang, Ting-Peng
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Tseng, Hsien-lee
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The UCLA Anderson Business and Information Technologies (BIT) Project : a global study of business practice
2
Journal of management & organization : journal of Australian and New Zealand Academy of Management
1
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ECONIS (ZBW)
3
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Exploring the relationships between information technology adoption and business process reengineering
Lee, Ya-ching
;
Chu, Pin-yu
;
Tseng, Hsien-lee
- In:
Journal of management & organization : journal of …
15
(
2009
)
2
,
pp. 170-185
Persistent link: https://www.econbiz.de/10003913866
Saved in:
2
A survey on business and information technology in Taiwan : annual report 2007
Lee, Ya-ching
;
Liang, Ting-Peng
;
Chu, Pin-yu
- In:
The UCLA Anderson Business and Information Technologies …
,
(pp. 173-209)
.
2009
Persistent link: https://www.econbiz.de/10003884335
Saved in:
3
Size and structure of the information economy in Taiwan
Lee, Ya-ching
;
Chu, Pin-yu
- In:
The UCLA Anderson Business and Information Technologies …
,
(pp. 259-270)
.
2009
Persistent link: https://www.econbiz.de/10003884349
Saved in:
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