Kumar, Shailendra; Goel, Utkarsh; Joshi, Parikshit; … - In: Journal of open innovation : technology, market, and … 10 (2024) 1, pp. 1-10
The purpose of this study is to determine the factors influencing the Information & Communication Technology (ICT) adoption by the managers or owners of Micro, Small, and Medium Enterprises (MSME) operating in India. Based on two established theories of technology adoption - Technology...
