This paper examines the outsourcing of research and development and of innovation activities in small and medium-sized companies (SMEs). As the results of these activities enable companies to achieve and sustain competitive advantage, it is crucial to manage them properly. As SMEs generally lack...

This article studies the relationship between changes in the external business environment, a firm's innovation strategies towards customers, and performance. A model of relations was developed, as well as a hypothesis: "The use of the differentiation strategy has a positive effect on firm's...