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Purpose – Organizations intent on driving profitable growth recognize they need innovation, but most measures of innovation are incomplete, focusing only on R&D or new product development. This paper suggests an alternative, enterprise‐level measure that reflects the broadest definition of...
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Purpose – This article discusses one approach to innovation involving changing the way a product is delivered to customers. Building on the work of Kim and Mauborgne in the book Blue Ocean Strategy , Jackson acknowledges the appeal new product concepts with limited competition in “Blue...
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Purpose – The main purpose of this study is to contribute to the theory of intellectual capital (IC) with the new IC valuation method based on the economic value added (EVA ® ) concept as well as to present the Innovation Funnel, which is a useful management method and tool from which...
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