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How Innovation Traits in Members of Advertising Agency Teams Propel the Creative Process: The Professional Opinion
Stadler, Christopher J. - 2011
team - the team of creative, strategy and management staff that is responsible for creative execution - to find out more …
Persistent link: https://www.econbiz.de/10009447341
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Innovation and Market Orientation Model in Improving the Performance of BRI
Sutarlan, Sulistiyani - 2018
Contradictions are still found in the research about innovation and market orientation towards performance, most of the researchers stated that both innovation and market orientation have positive effect on innovation, while others argue that they negatively affects performance. This research...
Persistent link: https://www.econbiz.de/10011800452
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Methods for focusing on customer orientation in the early phases in the innovation process.
Cimander, Philipp - 2010
M.S.
Persistent link: https://www.econbiz.de/10009429624
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Behavioral and management science in marketing
Davis, Harry L. (ed.); Silk, Alvin J. (contributor) - 1978
Persistent link: https://www.econbiz.de/10000049840
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DIEM 2015 : scientific conference on innovation, leadership & entrepreneurship - challenges of modern economy" : abstracts of the proceedings : 2st Dubrovnik International Economic...
Vrdoljak Raguž, Ivona (ed.) - Scientific Conference on Innovation, Leadership & … - 2015
Persistent link: https://www.econbiz.de/10011391371
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The impact of knowledge management on innovation : an empirical study on Jordanian consultancy firms
Obeidat, Bader Yousef; Al-Suradi, Mai Maher; Masa'deh, Ra'ed - In: Management research review 39 (2016) 10, pp. 1214-1238
Persistent link: https://www.econbiz.de/10011564792
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Exploring consumer doubt towards local new products innovation and purchase intention
Afzali, Mehdi; Elsadig Musa Ahmed - In: World journal of entrepreneurship, management and … 12 (2016) 1, pp. 2-17
Persistent link: https://www.econbiz.de/10011567016
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Sustainable innovation : trends in marketing and management
Arora, Anshu (ed., contributor);  … - 2020
Persistent link: https://www.econbiz.de/10012113826
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Selected papers July 2009 Business & Economics Society International Conference ; Volume 2
Business & Economics Society International / Conference … - 2009
Persistent link: https://www.econbiz.de/10011895382