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This paper serves as another complementary link in a chain of a rather limited number of investigations in the R&D-innovation-productivity … relationship within service industries. Innovation has been found to be a major contributor to productivity growth in manufacturing … evidence that the reported weak rate of productivity growth in knowledge intensive services can be explained by a low …
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The purpose of this paper is to propose a service development process that is adapted to manufacturing companies and to discuss its implication for companies with a focus on product development and product sales. This paper looks at new service development (NSD) literature and argues for design...
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