Similar Search Results

Entrepreneurship : its relationship with market orientation and learning orientation and as antecedents to innovation and customer value

Nasution, Hanny N.; Mavondo, Felix T.; Matanda, … - In: Industrial marketing management : the international … 40 (2011) 3, pp. 336-345

Persistent link: https://www.econbiz.de/10008991589

Consumer innovativeness influence on really new product adoption

Chao, Chih-Wei; Reid, Mike; Mavondo, Felix T. - In: Australasian marketing journal 20 (2012) 3, pp. 211-217

Persistent link: https://www.econbiz.de/10009624304

Capabilities, innovation and competitive advantage

Weerawardena, Jay; Mavondo, Felix T. - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1220-1223

Persistent link: https://www.econbiz.de/10009410669

Value innovation and marketing capabilities in dynamic environments : a dynamic capability perspective

Kachouie, Reza; Mavondo, Felix T.; Ambrosini, Veronique - In: Journal of strategic marketing 32 (2024) 1, pp. 49-64

Persistent link: https://www.econbiz.de/10014553118

Learning orientation and market orientation

Mavondo, Felix T.; Chimhanzi, Jacqueline; Stewart, Jillian - In: European Journal of Marketing 39 (2005) 11/12, pp. 1235-1263

Purpose – The paper investigates the relationships among learning orientation (LO), market orientation (MO), human resource practices (HRPs) and innovation and their association with organisational performance. The aim is to show that HRPs and innovation are important mechanisms for...

Persistent link: https://www.econbiz.de/10014722289