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~subject:"Innovation"
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Innovation
Marktforschung
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Bieger, Thomas
5
Albers, Sönke
4
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3
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3
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2
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2
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2
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Droge, Cornelia
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2
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Johne, Frederick Axel
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Libai, Barak
2
Lilien, Gary L.
2
Michaelis, Lea
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Muller, Eitan
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Reichardt, Tina
2
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2
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1
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1
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1
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Anam Iqbal
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1
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Consumer goods Europe
5
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4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
SpringerLink / Bücher
4
Handbuch Produktmanagement : Strategieentwicklung - Produktplanung - Organisation - Kontrolle
3
Market research best practice : 30 visions for the future ; a compilation of discussion papers, case studied and methodologies from ESOMAR
3
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
3
Springer eBook Collection / Business and Economics
3
Technological forecasting & social change : an international journal
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
The journal of product innovation management : an international publication of the Product Development & Management Association
3
UTB / Management
3
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
2
Involving customers in new service development
2
Journal of business-to-business marketing
2
Journal of marketing management : MM
2
Journal of targeting, measurement and analysis for marketing
2
Konsum und Verhalten
2
Report / Marketing Science Institute
2
The PDMA handbook of new product development
2
Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
2
Advances in business marketing : a research annual
1
Amfiteatru economic : an economic and business research periodical
1
Base of the Pyramid 3.0 : sustainable development through innovation & entrepreneurship
1
Berichte aus der angewandten Innovationsforschung
1
Betriebswirtschaft
1
Business horizons
1
Campus Management
1
Central European business review : CEBR
1
Chinese management studies : CMS
1
Collusion through information sharing? : new trends in competition policy
1
DELFIN: Dienstleistungen für Elektromobilität, Förderung von Innovation und Nutzerorientierung
1
DIHK-Umfrage
1
DUV : Wirtschaftswissenschaft
1
Decision sciences : DS
1
Der Markt : international journal of marketing
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
1
Discussion papers / Wissenschaftszentrum Berlin für Sozialforschung : Forschungsschwerpunkt Markt und politische Ökonomie
1
EcoDesign : von der Theorie in die Praxis
1
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ECONIS (ZBW)
187
Other ZBW resources
7
USB Cologne (EcoSocSci)
2
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Early validation of high-tech startups by using (big) data
Ahmed, Saad
;
Kjørstad, Marianne
;
Muller, Gerrit
; …
- In:
International journal of innovation management : IJIM
27
(
2023
)
5
,
pp. 1-23
Persistent link: https://www.econbiz.de/10014500610
Saved in:
2
Concept testing : how to test new product ideas before you go to market
Schwartz, David
-
1987
Persistent link: https://www.econbiz.de/10000735059
Saved in:
3
Lead-User-Innovationen : Entwicklungskooperationen am Beispiel elektronischer Leiterplatten
Nagel, Rolf
-
1993
Persistent link: https://www.econbiz.de/10000871138
Saved in:
4
Seminar on "Pharmaceutical Market Research for New Product Development : Basel, 5th to 8th March, 1975 ; [papers]
1975
Persistent link: https://www.econbiz.de/10000333648
Saved in:
5
A study of R&D marketing interface and innovation success in high technology firms
Gupta, Ashok Kumar
-
1984
Persistent link: https://www.econbiz.de/10000692383
Saved in:
6
The effect of market orientation and its components on innovation consequences : a meta-analysis
Grinstein, Amir
- In:
Journal of the Academy of Marketing Science
36
(
2008
)
2
,
pp. 166-173
Persistent link: https://www.econbiz.de/10003725634
Saved in:
7
Innovation requires direction : how to identify the customer's problems of tomorrow and possible solutions
Kerka, Friedrich
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003754625
Saved in:
8
Minimizing technological oversights : a marketing research perspective
Eliashberg, Jehoshua
;
Lilien, Gary L.
;
Rao, Vithala R.
- In:
Technological innovation : oversights and foresights
,
(pp. 214-230)
.
2008
Persistent link: https://www.econbiz.de/10003758354
Saved in:
9
Food and drink NPD : a review of key trends - France
In:
Consumer goods Europe
(
2008
)
542
Persistent link: https://www.econbiz.de/10003648364
Saved in:
10
Food and drink NPD : a review of key trends - Germany
In:
Consumer goods Europe
(
2008
)
542
Persistent link: https://www.econbiz.de/10003648366
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