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~subject:"Innovation"
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Innovation
Beziehungsmarketing
17
Complaint management
17
Customer satisfaction
17
Kundenzufriedenheit
17
Relationship marketing
17
Beschwerdemanagement
16
Dienstleistungsqualität
14
Service quality
14
Consumer behaviour
12
Konsumentenverhalten
12
B-to-B-Marketing
8
Business-to-business marketing
8
Lieferantenmanagement
8
Social Web
8
Social web
8
Supplier relationship management
8
service recovery
6
Brand management
5
Innovation management
5
Innovationsmanagement
5
Internet marketing
5
Markenführung
5
Online-Marketing
5
Service recovery
5
Social media
5
USA
5
United States
5
Customer revenge
4
Firm performance
4
Salespeople
4
Service failure
4
Unternehmenserfolg
4
Verkaufspersonal
4
Brand extension
3
Brand image
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Crisis management
3
Customer service
3
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English
5
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Johnson, Jean L.
4
Mariadoss, Babu John
4
Moon, Hakil
2
Cullen, John B.
1
Grégoire, Yany
1
Mouri, Nacef
1
Sisodiya, Sanjay R.
1
Tansuhaj, Patriya Silpakit
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Industrial marketing management : the international journal for industrial and high-tech firms
2
Future-focused strategic marketing
1
International journal of innovation and technology management
1
Journal of business research : JBR
1
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ECONIS (ZBW)
5
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1
Marketing capabilities and innovation-based strategies for environmental sustainability : an exploratory investigation of B2B firms
Mariadoss, Babu John
;
Tansuhaj, Patriya Silpakit
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
8
,
pp. 1305-1318
Persistent link: https://www.econbiz.de/10009410657
Saved in:
2
Collaboration with higher education institutions for successful firm innovation
Moon, Hakil
;
Mariadoss, Babu John
;
Johnson, Jean L.
- In:
Journal of business research : JBR
99
(
2019
),
pp. 534-541
Persistent link: https://www.econbiz.de/10012023719
Saved in:
3
Dual perspectives on the role of market orientation in new product development
Johnson, Jean L.
;
Mariadoss, Babu John
- In:
Future-focused strategic marketing
,
(pp. 3-41)
.
2019
Persistent link: https://www.econbiz.de/10012165318
Saved in:
4
Supplier and customer involvement in new product development stages : implications for new product innovation outcomes
Moon, Hakil
;
Johnson, Jean L.
;
Mariadoss, Babu John
; …
- In:
International journal of innovation and technology …
15
(
2018
)
1
,
pp. 1850004-1-21
Persistent link: https://www.econbiz.de/10011869348
Saved in:
5
Inbound open innovation for enhanced performance : enablers and opportunities
Sisodiya, Sanjay R.
;
Johnson, Jean L.
;
Grégoire, Yany
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 836-849
Persistent link: https://www.econbiz.de/10010211298
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