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The role of learning in value co-creation in new technological B2B services

Komulainen, Hanna - In: The journal of business & industrial marketing 29 (2014) 3, pp. 238-252

Persistent link: https://www.econbiz.de/10010345207

Building industrial brand equity by leveraging firm capabilities and co-creating value with customers

Zhang, Jing; Jiang, Yanxin; Shabbir, Rizwan; Du, Mingfei - In: Industrial marketing management : the international … 51 (2015), pp. 47-58

Persistent link: https://www.econbiz.de/10011422733

Exploring links between engaging customers in value co-creation and product innovativeness

Zaborek, Piotr; Mazur, Jolanta - In: International journal of management and economics 53 (2017) 3, pp. 82-106

The study examines the hypothesis that firms engaging customers in value co-creation tend to display more innovativeness. As such, it is one of the few quantitative studies on the link between these two concepts. Customer engagement in value co-creation was operationalized as a multiple scale...

Persistent link: https://www.econbiz.de/10012026721

Value innovation : for and with customers

Dasgupta, Meeta - In: International journal of Indian culture and business … 16 (2018) 3, pp. 264-286

Persistent link: https://www.econbiz.de/10011933505

Managing requirements for the development of a novel elbow rehabilitation device

Callegaro, Aline Marian; Schwengber ten Caten, Carla; … - In: Technological forecasting & social change : an … 113 (2016) 2, pp. 404-411

Persistent link: https://www.econbiz.de/10011613252

Customer perceptions of innovativeness : an accelerator for value co-creation

Kim, Eojina; Tang, Liang; Bosselman, Robert - In: Journal of hospitality & tourism research : JHTR ; the … 43 (2019) 6, pp. 807-838

Persistent link: https://www.econbiz.de/10012053373

Entrepreneurship, innovation, and value creation : customer benefits entrepreneurs and innovators build into new products

Dlamini, Sebenzile; Barnard, Brian - In: Expert journal of marketing 8 (2020) 1, pp. 9-40

Persistent link: https://www.econbiz.de/10012612953

Conceptualising the framework for effectiveness of customer value co-creation in service innovation

Shah, Tejas R. - In: International journal of services and operations management 31 (2018) 1, pp. 121-136

Persistent link: https://www.econbiz.de/10011981101

Customer integration and customer value : contingency roles of innovation capabilities and supply chain network complexity

Fianko, Alexander Otchere; Essuman, Dominic; Boso, Nathaniel - In: Supply chain management 28 (2023) 2, pp. 385-404

Persistent link: https://www.econbiz.de/10014286690

Relational mechanisms in innovation co-creation

Boier, Rodica - In: Studies and scientific researches / Economics edition / … 20 (2014), pp. 162-168

Persistent link: https://www.econbiz.de/10011339607