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, existing brands can face a larger demand for new products than new entrants. Moreover, the failure of new products can reduce … the demand for a brand's existing products even if the quality of these existing products is well understood by consumers …
Persistent link: https://www.econbiz.de/10012463015
, existing brands can face a larger demand for new products than new entrants. Moreover, the failure of new products can reduce … the demand for a brand's existing products even if the quality of these existing products is well understood by consumers …
Persistent link: https://www.econbiz.de/10013149303
This paper introduces quality innovations with endogenous sunk costs in a heterogeneous firm model of international trade and derives implications for the gravity equation. The model predicts that the effect of fixed costs on exports and on the share of exporters is lower in industries with a...
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When and how do entrepreneurs sell their inventions? To address this issue, we develop an endogenous entry-sale asymmetric information oligopoly model. We show that lowquality inventions are sold directly or used for own entry. Inventors who sell post-entry use entry to credibly reveal...
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