Narrow search
Showing 1 - 10 of 5,095
Cover Image
Determinants of the intention to use NFC technology as a payment system : an acceptance model approach
Ramos de Luna, Iviane; Montoro-Ríos, Francisco; … - In: Information systems and e-business management : ISeB 14 (2016) 2, pp. 293-314
Persistent link: https://www.econbiz.de/10011673224
Cover Image
Adoption of payments banks : a grounded theory approach
Pramani, Rahul Govind; Iyer, S. Veena - In: Journal of financial services marketing 28 (2023) 1, pp. 43-57
Persistent link: https://www.econbiz.de/10014251399
Cover Image
The influence of product innovation, brand image, and physical evidence to purchase decision and WOM of Starbucks in Jakarta
Sri Wahyuni - In: Middle East journal of management : MEJM 6 (2019) 2, pp. 123-138
Persistent link: https://www.econbiz.de/10012101165
Cover Image
Adolescent influence on parental purchase decisions: typology of innovative products
Dikčius, Vytautas; Pikturnienė, Indrė; … - In: Market : review for marketing theory and practice 30 (2018) 1, pp. 23-39
Persistent link: https://www.econbiz.de/10011994703
Cover Image
Die Wirkung kundenorientierter Produkt-Vorankündigungen : eine empirische Untersuchung am Beispiel der Automobilindustrie
Merkel, Oliver - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003426340
Cover Image
Die Quantifizierung von Markteintrittseffekten mit Verfahren der dynamischen Marktstrukturanalyse
Michaelis, Lea - 2005
Persistent link: https://www.econbiz.de/10003011428
Cover Image
Effect of Product Innovation and Marketing Strategy on Consumer Purchase Decisions in Indonesia’s Lightweight Roof Steel Industry
Haudi, H; Wijoyo, Hadion; Cahyono, Yoyok - 2021
This study aims to determine the effect of product innovation and marketing strategies on consumer purchasing decisions in the Light Roof Steel Industry in Indonesia. The method used is explanatory research with analysis techniques using statistical analysis with regression testing, correlation,...
Persistent link: https://www.econbiz.de/10013219052
Cover Image
Impact of payment technology innovations on the traditional financial industry : a focus on China
Yao, Meifang; He, Di; Zheng, Xianrong; Hsu, Paul S. - In: Technological forecasting & social change : an … 135 (2018), pp. 199-207
Persistent link: https://www.econbiz.de/10011961365
Cover Image
Innovation and imitation : competition between the US and China on third-party payment technology
Cheng, Ya-Wen; Hsu, Su-Ying; Lo, Chu-ping - In: Journal of Chinese economic and foreign trade studies 10 (2017) 3, pp. 252-258
Persistent link: https://www.econbiz.de/10011755673