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Predictors determining the intention to use hotel branded mobile app among Malaysia's millennials : the mediating effect of perceived personalisation

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Factors influencing usage of university mobile application among university students

Aljaaidi, Khaled Salmen; Bagais, Omer Ali; Sharma, Raj … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 10, pp. 1129-1136

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Segmenting utilitarian-based mobile app users : an empirical study using SEM and clustering techniques

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Understanding restaurant clients' intention to use mobile applications : a comparative study of France and Russia

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Evaluation of user experience in augmented reality mobile applications

Davidavičienė, Vida; Raudeliūnienė, Jurgita; … - In: Journal of business economics and management 22 (2021) 2, pp. 467-481

Globalization, technological development and a dynamic business environment influence the change of customer information demands. It becomes vital for organizations to find out the customer demand change and discover technological solutions to satisfy these demands. One of these technologies is...

Persistent link: https://www.econbiz.de/10012506166