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~subject:"Innovation adoption"
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Innovation adoption
Bibliometrics
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Bibliometrie
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Consumer behaviour
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Innovation
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Innovation diffusion
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Innovationsdiffusion
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Konsumentenverhalten
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B-to-B-Marketing
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B2B
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Business-to-business marketing
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Innovation management
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Innovationsakzeptanz
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Innovationsmanagement
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Lieferantenmanagement
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Supplier relationship management
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Active innovation resistance
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Adoption behaviour
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B2C
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Beziehungsmarketing
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Customer satisfaction
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Decision
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Dienstleistung
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Digitalisierung
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Digitization
1
Disposition to leapfrog
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E-commerce
1
Electronic Commerce
1
Entscheidung
1
Influencer marketing
1
Kundenzufriedenheit
1
Leapfrogging
1
Literature review
1
New product adoption
1
New product development
1
Online retailing
1
Online-Handel
1
Passive innovation resistance
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Produktentwicklung
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Relationship marketing
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Millemann, Jan Andre
2
Heidenreich, Sven
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Jordanow, Slawka
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Killmer, Jan Frederik
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Paulus, Moritz
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Service science
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Technological forecasting & social change : an international journal
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If at first you don't adopt - investigating determinants of new product leapfrogging behavior
Heidenreich, Sven
;
Killmer, Jan Frederik
;
Millemann, …
- In:
Technological forecasting & social change : an …
176
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013337324
Saved in:
2
Adoption factors of digital services : a systematic literature review
Paulus, Moritz
;
Jordanow, Slawka
;
Millemann, Jan Andre
- In:
Service science
14
(
2022
)
4
,
pp. 318-350
Persistent link: https://www.econbiz.de/10014293776
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