Asad, Muzaffar; Muhammad Uzair Asif; Sulaiman, Mohammed … - In: Journal of innovation and entrepreneurship : JIE 12 (2023), pp. 1-13
Drawing upon the theoretical foundations of the resource-based view, the current research aims to examine the mediating role of open innovation between entrepreneurial orientation, total quality management, and SMEs performance. Open innovation is not new, but SMEs operating in the developing...