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This paper studies the peer effect of iPhone adoptions in China. We use a unique data set of iPhone adoption records from a provincial capital city in China, in a span of over four years starting from iPhone's first introduction to mainland China. We construct a social network using six month's...
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We investigate the relationship between market structure and platforms' incentives to adopt technological innovations in two-sided markets, where platforms may find it optimal to charge zero price on the consumer side and to extract surplus on the advertising side. We consider innovations that...
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We investigate the relationship between market structure and platforms' incentives to adopt technological innovations in two-sided markets, where platforms may find it optimal to charge zero price on the consumer side and to extract surplus on the advertising side. We consider innovations that...
Persistent link: https://www.econbiz.de/10012288007
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This research analyzes network effects in technology acceptance, on the hypothesis that the larger is user network, the more likely is technology acceptance. Still today, empirical measurement of network effects is challenging and there is a lack of experimental evidence, particularly in...
Persistent link: https://www.econbiz.de/10014211479
The paper examines critical factors affecting consumer behavioral intentions in accepting online health communication through social networking sites. Unlike recent research under this topic, the paper assimilates some components of service quality dimensions and consumer behavior theories. The...
Persistent link: https://www.econbiz.de/10012941231