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~subject:"Innovationsdiffusion"
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Innovationsdiffusion
Consumer behaviour
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Business strategy and the environment
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International journal of consumer studies
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Consumer eco-innovation adoption : assessing attitudinal factors and perceived product characteristics
Jansson, Johan
- In:
Business strategy and the environment
20
(
2011
)
3
,
pp. 192-210
Persistent link: https://www.econbiz.de/10008988894
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SPICe: Determinants of consumer green innovation adoption across domains : a systematic review of marketing journals and suggestions for a research agenda
Flores, Phil Justice
;
Jansson, Johan
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1761-1784
Persistent link: https://www.econbiz.de/10013411965
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