Studying the US personal computer industry from its inception in 1974 through 1994, we address the following questions. What product technology strategies increase the survival chances of entrants into new, technologically dynamic industries? Does the effectiveness of these strategies differ by...

Edward Huizenga explores how knowledge and service intensive companies can thrive on innovation and entrepreneurship in the ICT sector. He applies new theoretical insights from strategy and organisation theory, and includes case studies of 30 European service companies. These case studies...