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Innovationsmanagement
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Beverland, Michael B.
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Cankurtaran, Pinar
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Entrepreneurship and regional development : an international journal
1
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of the Academy of Marketing Science
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Technovation : an international journal of technical innovation and entrepreneurship
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ECONIS (ZBW)
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Barries to network innovation in UK ethnic fresh produce supply
Hingley, Martin K.
;
Lindgreen, Adam
;
Beverland, Michael B.
- In:
Entrepreneurship and regional development : an …
22
(
2010
)
1
,
pp. 77-96
Persistent link: https://www.econbiz.de/10003947587
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2
Reconciling the tension between consistency and relevance : design thinking as a mechanism for brand ambidexterity
Beverland, Michael B.
;
Wilner, Sarah J. S.
;
Micheli, Pietro
- In:
Journal of the Academy of Marketing Science
43
(
2015
)
5
,
pp. 589-609
Persistent link: https://www.econbiz.de/10011340270
Saved in:
3
Using design thinking to respond to crises : B2B lessons from the 2020 COVID-19 pandemic
Cankurtaran, Pinar
;
Beverland, Michael B.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 255-260
Persistent link: https://www.econbiz.de/10012285362
Saved in:
4
Defining design orientation : a field-based discovery approach
Cankurtaran, Pinar
;
Beverland, Michael B.
;
Farrelly, …
- In:
Technovation : an international journal of technical …
131
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014492273
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