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This paper analyzes the technology commercialization strategy of an innovating firm when the incumbent firms possess specialized commercialization capabilities. According to the predominant framework, if the innovation is protected by a strong appropriabilty regime the optimal strategy is to...
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This study examines technological capability accumulation and the Brazilian rice industry's technological trajectory. Multiple case design was chosen, with an analysis of seven firms involved in the Brazilian rice industry. The results indicate three factors: The first was the identification of...
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