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Steigende Ansprüche und Wünsche der Kunden sowie ein intensiver Wettbewerb im Dienstleistungssektor sind Gründe für … von Lifestyle Medizin -- Employees’ ICT Customization Decisions in a Banking Context -- Dienstleistungsinnovationen bei … Kundenkontaktpersonals -- Service Excellence durch Prosocial Service Performance -- Strokeorientiertes Management in …
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Many incumbent firms, when facing increasing threats from newcomers, choose to license their proprietary technologies to competitors. This paper investigates the motivation behind an incumbent firm's strategy to open up its technology to a new entrant and the entrant's decision to adopt the...
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