Includes cover page, journal info, contents page, and editorial information

Most fresh fruits and vegetables are unbranded. However, buyers are assisted with brands when purchasing most other grocery products. Brands have the potential to be of value to buyers and to the organisations that own them. However, research has shown that brands are only valuable to buyers...

The paper presents results from a survey of 133 dairy producers in Malaysia, and identifies how Malaysian milk buyers can build a loyal customer base with their suppliers as a means to secure uninterrupted milk supplies. A structural equation model was conducted to test the conceptual model...

Includes front cover and editorial information.

NAREA Outstanding Master's Thesis Award, NAREA Master's Thesis Award of Merit, NAREA Distinguished Member Awards, NAREA Award for Outstanding Public Service Through Economics, and NAREA's Journal Article of the Year for 2008

Includes: Front Cover, Editorial Information, Contents Page, Editorial Board, Association Officers, Executive Committee

Much of the research in the past on farm structure and economic well-being focused almost exclusively on farms based on their size, their contribution to total agricultural production, or national net farm income. These aggregate measures do not by themselves adequately explain how well the farm...