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~subject:"Institutional economics"
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Institutional economics
Relationship marketing
7
Beziehungsmarketing
6
Deutschland
4
Germany
4
Consumer behaviour
3
Customer satisfaction
3
Empirical method
3
Empirische Methode
3
Finanzdienstleistungsinstitut
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International marketing
3
Konsumentenverhalten
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Kundenmanagement
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Kundenzufriedenheit
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Reklamation
3
Verbraucherverhalten
3
Beschwerdemanagement
2
Complaint management
2
Consumer participation
2
Cross-cultural studies
2
Financial services
2
Finanzdienstleistung
2
Institutional theory
2
Institutionenökonomik
2
Internationales Marketing
2
Service marketing
2
Brauerei
1
Brewery
1
Cultural identity
1
Customer retention
1
Dienstleistungsmarketing
1
Dienstleistungsqualität
1
Economics
1
Erfolgsfaktor
1
Globalisierung
1
Globalization
1
Insurance market
1
KMU
1
Kulturelle Identität
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Kundenbindung
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English
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Lentz, Patrick
2
Nijssen, E. J.
2
Schumann, Jan Hendrik
1
Singh, Jagdip
1
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International marketing review
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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ECONIS (ZBW)
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First- and second-order effects of consumers’ institutional logics on firm–consumer relationships : a cross-market comparative analysis
Singh, Jagdip
;
Lentz, Patrick
;
Nijssen, E. J.
- In:
Journal of international business studies : JIBS ; an …
42
(
2011
)
2
,
pp. 307-333
Persistent link: https://www.econbiz.de/10008909554
Saved in:
2
Modeling variation in global consumers' participation behaviour intentions using an institutional market index
Schumann, Jan Hendrik
;
Nijssen, E. J.
;
Lentz, Patrick
- In:
International marketing review
31
(
2014
)
4
,
pp. 390-412
Persistent link: https://www.econbiz.de/10010388819
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