How do social networking services earn money? What is the "second hand of the market" and how does it operate? Why does society need so many different kinds of goods? What does happiness economics not reveal about happiness? What is the link between talent, success and “stardom”? What is the...

"The book is about the future development of the digital society, social search engines of the new generation, and crowdsourcing (collaboration) in information processing. The book examines future development of social networks and their way to monetization. It presents the business model for...