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Industrial marketing management : the international journal for industrial and high-tech firms
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Individual strategies as interaction modes for handling institutional logic diversity over time : a case study on a public-private collaboration project
Leite, Emilene
;
Ingstrup, Mads Bruun
- In:
Industrial marketing management : the international …
107
(
2022
),
pp. 266-275
Persistent link: https://www.econbiz.de/10014230610
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