Baig, Mirza Zain; Siddiqui, Danish Ahmed - 2021
Despite the insights gained from this research stream, the role of CSR in firms attempting to gain legitimacy remains … under-examined. Legitimacy refers to ‘‘a generalized perception or assumption that the actions of an entity are desirable …, proper, or appropriate. Under conditions of information asymmetry, stakeholders’ evaluations of legitimacy often reflect the …