This paper examines the type and temporal development of language in the process of corpo-rate responsibility (CR) standardization. Previous research on CR standardization has ad-dressed the proliferation and organizational embedding of material practices but neglected the analysis of underlying...

The past decade has witnessed the emergence of a large set of voluntary corporate social responsibility (CSR) standards. However, our knowledge is limited on how and why certain CSR initiatives diffuse extensively whereas others do so only partially or not at all. One of the rare examples of a...