, brand value, data, and software. Often, innova-tion activities resulted in in-house developed software-based internet … platforms aimed at disrupting existing business models. A software-based internet platform consists of intellectual property in … software (source code and object code, standard and individu-al, front-end and back-end), know-how, data and the trademark …

, separate streams of literature have shown a positive relationship between IP rights and both product licensing and third … innovation alone, it is not clear how obtaining IP rights will impact the choice between licensing product rights and continuing … finance at certain stages of the firm/product's development, and thereby enable the firm to delay licensing, obtaining patent …