Purpose – This paper seeks to examine the meaning and nature of the structure metaphor in the social sciences, and the consequent implications for the academic activity of describing and substantiating new structural forms of multinational corporations (MNCs) in the international business...

Purpose – Despite close to two decades of foreign direct investment (FDI) in China, and the country's enormous market potential, most US and European multinational corporations (multinationals) have never made a profit in that country. The distribution of profits among multinationals also...

Purpose – This paper examines the internationalization strategy of Gordon Ramsay Holdings Ltd (GRH) from its base in London. While a substantial body of research on the strategic prerequisites for successful internationalization already exists, little attention has been given within this...

Purpose – The purpose of this paper is to investigate the relationship between the fast fashion formula and the process of firm internationalization. Possible answers are sought to the following research question: does the fast fashion formula drive the internationalization process (driving...

Purpose – By adopting a decolonial critical standpoint, the scope of this paper is to discuss the concept of legitimacy in the international management (IM) field and conduct a critique of its epistemological limitations. Design/methodology/approach – This paper presents the approach to...

Purpose – This paper aims to draw on international relations (IR) literature to analyze, from a critical standpoint, recent developments in international business (IB) and international management (IM) in the USA, and the emerging debate between mainstream and critical researchers in...

Purpose – The paper seeks to examine the evolving international strategies of Europe's incumbent telecommunications operators. The aim is to develop a typology of how these different operators have sought to position themselves within an internationalising marketplace....

Purpose – To demonstrate that the strategic typology advanced by Turner in this journal for the European telecommunications sector is in need of further clarification. Design/methodology/approach – The Turner sample is subjected to a number of tests specifically in the European mobile...