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Purpose – The purpose of this paper is to examine the impact of quality of market supporting institutions (institutional quality) in host country and the similarities and differences of institutional quality between the home and host country (institutional distance) on subsidiary performance....
Persistent link: https://www.econbiz.de/10014935902
Purpose – The purpose of this paper is to study the spillover effects of marketing expertise on the market performance of domestic firms and multinational enterprises (MNEs). Specifically, this study examines how the adoption of frequency loyalty programs by a domestic firm following an MNE...
Persistent link: https://www.econbiz.de/10014936451
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Purpose – This paper aims to examine the interaction between risk, learning and ownership decisions in international R&D joint ventures. Design/methodology/approach – The study focuses on international strategic R&D joint ventures of US firms. The sample is made up of 266 firms. Regression...
Persistent link: https://www.econbiz.de/10014933287