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~subject:"International market entry"
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International market entry
Consumer behaviour
22
Konsumentenverhalten
21
Multinationales Unternehmen
16
Transnational corporation
16
Werbung
14
Electronic Commerce
13
International marketing
13
Marketing
13
Website
13
E-commerce
12
Internationales Marketing
12
Internet marketing
12
USA
12
United States
12
Advertising
11
Online-Marketing
11
Internet
10
Globalization
9
Globalisierung
8
Marketingmanagement
8
Kommunikationsstrategie
7
Advertising effects
6
Marketing management
6
Werbewirkung
6
Brand management
5
Internationaler Markteintritt
5
Markenführung
5
National culture
5
Nationalkultur
5
Online retailing
5
Online-Handel
5
Theorie
5
Theory
5
Arab countries
4
Arabische Staaten
4
Culture
4
Electronic commerce
4
Emerging economies
4
Hispanics
4
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English
5
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Baack, Daniel W.
2
Singh, Nitish
2
Amine, Lyn S.
1
Baack, Daniel
1
Baack, Donald
1
Bacon, Donald R.
1
Dow, Douglas
1
Horner, Stephen
1
Keating, Brendan M.
1
Kumar, Vikas
1
Magnusson, Peter
1
Parente, Ronaldo Couto
1
Staub, Karin M.
1
Zdravkovic, Srdan
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Emerging markets from a multidisciplinary perspective : challenges, opportunities and research agenda
1
International business review : the official journal of the European International Business Academy
1
Journal of business strategies
1
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
1
Thunderbird international business review
1
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ECONIS (ZBW)
5
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1
The role of psychic distance in internationalization strategy evaluations and strategic choices
Horner, Stephen
;
Baack, Daniel
;
Baack, Donald
- In:
Journal of business strategies
33
(
2016
)
1
,
pp. 15-46
Persistent link: https://www.econbiz.de/10011521838
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2
Meta-analysis of cultural differences: another slice at the apple
Magnusson, Peter
;
Baack, Daniel W.
;
Zdravkovic, Srdan
; …
- In:
International business review : the official journal of …
17
(
2008
)
5
,
pp. 520-532
Persistent link: https://www.econbiz.de/10003771633
Saved in:
3
Confirmation bias in individual-level perceptions of psychic distance : an experimental investigation
Baack, Daniel W.
;
Dow, Douglas
;
Parente, Ronaldo Couto
; …
- In:
Journal of international business studies : JIBS ; an …
46
(
2015
)
8
,
pp. 938-959
Persistent link: https://www.econbiz.de/10011398736
Saved in:
4
Internationalization and performance of Indian pharmaceutical firms
Kumar, Vikas
;
Singh, Nitish
- In:
Thunderbird international business review
50
(
2008
)
5
,
pp. 321-330
Persistent link: https://www.econbiz.de/10003766248
Saved in:
5
Hyper-localizing e-commerce strategy : an emerging market perspective
Singh, Nitish
;
Keating, Brendan M.
- In:
Emerging markets from a multidisciplinary perspective : …
,
(pp. 89-94)
.
2018
Persistent link: https://www.econbiz.de/10011825143
Saved in:
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