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~subject:"International marketing"
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International marketing
Norwegen
28
Norway
18
Consumer behaviour
8
Konsumentenverhalten
8
Betriebswirtschaftslehre
6
Innovation
5
Lieferantenmanagement
5
Supplier relationship management
5
Industrie
4
Internationales Marketing
4
Marketing management
4
Marketingmanagement
4
Theorie
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Verbraucher
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Beziehungsmarketing
3
Cultural identity
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Kulturelle Identität
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3
Relationship marketing
3
Russia
3
Russland
3
Werbungsausgaben
3
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Brand image
2
Business
2
Business economics
2
Business ethics
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Corporate Social Responsibility
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Corporate social responsibility
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Customer integration
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Customer satisfaction
2
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Grønhaug, Kjell
3
Hammervoll, Trond
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Haugland, Sven A.
1
Lorentzen, Tore
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Nilssen, Frode
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Supphellen, Magne
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Svendsen, Mons Freng
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Voldnes, Gøril
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Cross-cultural and critical perspectives on brands
1
European journal of marketing : EJM
1
Forskningsrapport / Fondet for Markeds- og Distribusjonsforskning
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
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ECONIS (ZBW)
4
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Building foreign brand personalities in Russia : the moderating effect of consumer ethnocentrism
Supphellen, Magne
;
Grønhaug, Kjell
-
2009
Persistent link: https://www.econbiz.de/10003785279
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2
Marketing strategy and customer involvement in product development
Svendsen, Mons Freng
;
Haugland, Sven A.
;
Grønhaug, Kjell
; …
- In:
European journal of marketing : EJM
45
(
2011
)
4
,
pp. 513-530
Persistent link: https://www.econbiz.de/10009010629
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3
Satisfaction in buyer-seller relationships : influence of cultural differences
Voldnes, Gøril
;
Grønhaug, Kjell
;
Nilssen, Frode
- In:
Industrial marketing management : the international …
41
(
2012
)
7
,
pp. 1081-1093
Persistent link: https://www.econbiz.de/10009683379
Saved in:
4
Eksportmarkedsføring : en analyse av bedrifter som mottok støtte til eksporttiltak
Lorentzen, Tore
-
1983
Persistent link: https://www.econbiz.de/10000764750
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