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Unique in its focus, methodology, and impact, Strategic Leadership Across Cultures: The GLOBE Study of CEO Leadership Behavior and Effectiveness in 24 Countries is a must-have for those studying or practicing in the fields of global leadership, cross-cultural leadership, and organization...
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chapter 1. Societal culture and leadership : GLOBE history, theory, and summary of previous findings -- chapter 2. Selective review of the literature on culture, leadership, and upper echelon theory -- chapter 3. Rationale, theoretical framework, hypotheses, research design, and snapshots of...
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Based on research conducted in more than seventy countries over a forty-year span, Cultures and Organizations examines what drives people apart - when cooperation is so clearly in everyone’s interest.
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Introduction -- Globalisation of advertising : an overview of trends and issues / John Sinclair -- Globalisation, branding, and advertising's stakeholders / Linda Brennan and Robert Crawford -- Digital advertising and the new world of "viral" advertising / Lukas Parker, Dang Nguyen and Linda...
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Introduction -- Globalisation of advertising : an overview of trends and issues / John Sinclair -- Globalisation, branding, and advertising's stakeholders / Linda Brennan and Robert Crawford -- Digital advertising and the new world of "viral" advertising / Lukas Parker, Dang Nguyen and Linda...
Persistent link: https://www.econbiz.de/10013181489
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