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~subject:"Konsumentenverhalten"
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Internet
Konsumentenverhalten
Mode
Consumer behaviour
82,818
Theorie
9,896
Theory
9,713
Brand management
9,591
Markenführung
9,543
Youth
9,267
Markenartikel
9,229
Relationship marketing
9,174
Beziehungsmarketing
9,145
Jugendliche
9,009
Brand
8,189
Brand image
7,433
Markenimage
7,414
USA
6,309
United States
5,853
Customer satisfaction
5,715
Online-Handel
5,628
Online retailing
5,616
Kundenzufriedenheit
5,556
Deutschland
5,533
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5,041
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5,037
Online-Marketing
4,681
Internet marketing
4,670
Germany
4,607
Einzelhandel
4,432
Service quality
4,429
Dienstleistungsqualität
4,381
Retail trade
4,380
Werbewirkung
3,834
Advertising effects
3,784
Electronic Commerce
3,666
Verbraucherverhalten
3,598
Experiment
3,572
E-commerce
3,557
Advertising
3,295
Werbung
3,282
Emotion
3,267
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2,978
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29,577
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56,727
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25,446
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166
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1
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Article in journal
51,095
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7,422
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6,424
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5,938
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5,210
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5,210
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2,424
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1,737
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1,093
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1,093
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669
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547
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547
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341
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305
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299
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Han, Heesup
117
Belk, Russell W.
111
Mattila, Anna S.
98
Grunert, Klaus G.
92
Phau, Ian
85
Lusk, Jayson L.
83
Huber, Frank
81
Gierl, Heribert
79
Bauer, Hans H.
77
Herrmann, Andreas
76
Usman, Osly
76
Sheth, Jagdish N.
75
Wiedmann, Klaus-Peter
73
Grewal, Dhruv
71
Dwivedi, Yogesh Kumar
69
Khare, Arpita
69
Loureiro, Sandra Maria Correia
68
Nayga, Rodolfo M.
68
Septianto, Felix
68
Agarwal, Sumit
67
Bagozzi, Richard P.
67
Stavins, Joanna
67
Paul, Justin
65
Foxall, Gordon R.
64
Ko, Eunju
64
Wansink, Brian
63
Choi, Tsan-Ming
57
Jang, Soocheong
57
Janssen, Maarten C. W.
56
Laroche, Michel
55
Verhoef, Peter C.
55
Pelsmacker, Patrick de
54
Walsh, Gianfranco
54
Chintagunta, Pradeep K.
53
Warlop, Luk
53
Cherchye, Laurens
52
Hollebeek, Linda D.
51
Kim, Jungkeun
51
Rock, Bram de
51
Thøgersen, John
51
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National Bureau of Economic Research
520
Springer Fachmedien Wiesbaden
89
OECD
46
American Marketing Association
34
International Energy Agency
30
IGI Global
29
Books on Demand GmbH <Norderstedt>
21
Verlag Dr. Kovač
21
Information Resources Management Association
20
Edward Elgar Publishing
19
Institut für Demoskopie Allensbach
18
Nordic Council of Ministers
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Friedrich-Schiller-Universität Jena
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INSEAD
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Universität Mannheim
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RWTH Aachen
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Österreichisches Institut für Wirtschaftsforschung
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Christian-Albrechts-Universität zu Kiel
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Nomos Verlagsgesellschaft
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
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Deutscher Dialogmarketing Verband
9
Europäische Kommission / Gemeinsame Forschungsstelle
9
Gesellschaft für Konsum-, Markt- und Absatzforschung
9
Axel-Springer-Verlag
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Centro studi investimenti sociali
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European University Institute / Department of Economics
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Robert Schuman Centre for Advanced Studies
8
Center for Economic Research <Tilburg>
7
Erasmus Research Institute of Management
7
Europäische Kommission
7
Organisation for Economic Co-operation and Development
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Weltwirtschaftsforum
7
Center of Market Oriented Product and Production Management
6
Deutschland / Bundeswehr / Universität Hamburg
6
European Society for Opinion and Marketing Research
6
Findomestic Banca <Florenz>
6
Helmut-Schmidt-Universität
6
Peter Lang GmbH
6
Schweiz / Bundesamt für Statistik
6
Trinity College Dublin / Department of Economics
6
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Journal of business research : JBR
2,003
Journal of retailing and consumer services
1,941
International journal of consumer studies
771
International journal of hospitality management
723
Psychology & marketing
661
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
NBER working paper series
519
Working paper / National Bureau of Economic Research, Inc.
433
The journal of product & brand management
394
Asia Pacific journal of marketing and logistics
392
NBER Working Paper
382
Journal of fashion marketing and management
379
The journal of brand management : an international journal
358
European journal of marketing : EJM
349
Journal of marketing research : JMR
344
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Management science : journal of the Institute for Operations Research and the Management Sciences
336
Journal of international consumer marketing
323
Journal of travel and tourism marketing
321
Journal of retailing
320
Journal of marketing management : MM
309
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
304
International journal of retail & distribution management
304
Cogent business & management
303
Tourism management : research, policies, practice
303
Journal of marketing communications
300
The international review of retail, distribution and consumer research
298
Journal of marketing
296
SpringerLink / Bücher
295
Marketing letters : a journal of research in marketing
293
Journal of consumer behaviour : an international research review
285
The journal of consumer marketing
285
Journal of the Academy of Marketing Science
284
Marketing intelligence & planning
279
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
274
Technological forecasting & social change : an international journal
268
Journal of business ethics : JOBE
262
International journal of contemporary hospitality management
261
The journal of services marketing
259
Young consumers : insight and ideas for responsible marketers
259
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Source
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ECONIS (ZBW)
81,379
EconStor
548
Other ZBW resources
167
USB Cologne (EcoSocSci)
132
OLC EcoSci
48
RePEc
45
BASE
9
USB Cologne (business full texts)
7
ArchiDok
5
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Showing
1
-
10
of
82,340
Sort
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date (newest first)
date (oldest first)
1
Young New Zealand shoppers'
brand
perceptions and ethnocentricity
Shergill, Gurvinder S.
;
Rosmala, Yuli
;
Parsons, Andrew G.
- In:
International journal of retail & distribution management
38
(
2010
)
8
,
pp. 613-624
Persistent link: https://www.econbiz.de/10008651873
Saved in:
2
Do consumers perceive differences between a US global
brand
and domestic
brand
? : a consumer-based
brand
equity analysis in Indian teenage apparel market
Dash, Satya Bhushan
;
Kumar, Ravi Shekhar
- In:
Brand research : [an outcome of the second …
,
(pp. 124-140)
.
2009
Persistent link: https://www.econbiz.de/10009623338
Saved in:
3
Can Islam and status consumption live together in the house of
fashion
clothing?
O’Cass, Aron
;
Lee, Wai Jin
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
17
(
2013
)
4
,
pp. 440-459
Persistent link: https://www.econbiz.de/10010198000
Saved in:
4
Luxury
brand
purchases and the extended self : a cross-cultural comparison of young female consumers in Taiwan and the UK
Wu, Meng-Shan
;
Chen, Cheng-Hao Steve
;
Bang, Nguyen
- In:
Asia-Pacific journal of business administration
7
(
2015
)
3
,
pp. 153-173
Persistent link: https://www.econbiz.de/10011471540
Saved in:
5
Fashion
value brands : the relationship between identity and image
Ross, Jill
;
Harradine, Rod
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 306-325
Persistent link: https://www.econbiz.de/10009268722
Saved in:
6
Are young adult Chinese status and
fashion
clothing
brand
conscious?
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of fashion marketing and management
18
(
2014
)
3
,
pp. 284-300
Persistent link: https://www.econbiz.de/10010392841
Saved in:
7
In search of status through brands from Western and Asian origins : examining the changing face of
fashion
clothing consumption in Chinese young adults
O'Cass, Aron
;
Siahtiri, Vida
- In:
Journal of retailing and consumer services
20
(
2013
)
6
,
pp. 505-515
Persistent link: https://www.econbiz.de/10010128319
Saved in:
8
Validating
fashion
brand
centrality scale amongst young adults
Sarkar, Abhigyan
;
Sarkar, Juhi Gahlot
- In:
Journal of fashion marketing and management
21
(
2017
)
1
,
pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
Saved in:
9
How store flyers affect consumer choice behaviour: national brands vs. store brands
Gázquez-Abad, Juan Carlos
;
Sánchez-Pérez, Manuel
- In:
European retail research
23
(
2009
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003832144
Saved in:
10
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury
fashion
brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
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