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Subject
All
Internet
Unternehmen
35,604
Soziales Netzwerk
16,647
Social network
15,722
Online-Marketing
13,238
Internet marketing
12,913
Social Web
9,335
Social web
9,324
Enterprise
9,283
Deutschland
8,726
Theorie
7,751
Theory
7,575
Electronic Commerce
7,108
Germany
6,570
Consumer behaviour
6,561
Konsumentenverhalten
6,412
E-commerce
6,349
Unternehmensnetzwerk
4,975
Business network
4,965
USA
3,993
United States
3,441
Welt
3,123
World
3,065
Online-Handel
3,014
Online retailing
3,009
Innovation
2,696
Management
2,601
Relationship marketing
2,589
Beziehungsmarketing
2,577
China
2,471
Netzwerk
2,293
Werbewirkung
2,262
Advertising effects
2,244
Informationstechnik
2,232
Werbung
2,091
Viral marketing
2,054
Advertising
2,048
Virales Marketing
2,048
Strategisches Management
2,038
Network
2,016
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Online availability
All
Free
5,801
Undetermined
5,341
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Book / Working Paper
10,905
Article
10,830
Journal
82
Other
33
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Article in journal
5,911
Aufsatz in Zeitschrift
5,911
Graue Literatur
2,392
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2,392
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2,034
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2,034
Working Paper
1,847
Arbeitspapier
1,560
research-article
985
Hochschulschrift
733
Thesis
628
Collection of articles of several authors
572
Sammelwerk
572
Konferenzschrift
315
Aufsatzsammlung
312
review
219
review-article
206
Amtsdruckschrift
198
Government document
198
Conference proceedings
193
Dissertation u.a. Prüfungsschriften
165
case-report
145
non-article
140
Conference paper
125
Konferenzbeitrag
125
Case study
115
Fallstudie
115
viewpoint
112
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90
Article
86
Bibliographie
82
conceptual-paper
82
Bibliografie enthalten
74
Bibliography included
74
Textbook
74
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52
Handbuch
52
Statistik
48
Forschungsbericht
47
Glossar enthalten
46
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English
16,202
German
4,273
Undetermined
1,041
French
206
Spanish
73
Russian
29
Italian
27
Portuguese
17
Dutch
16
Romanian
16
Polish
15
Swedish
6
Lithuanian
4
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3
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3
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3
Serbian
3
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2
Arabic
1
Czech
1
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1
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1
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1
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1
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Author
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Press, World Trade
173
Greenstein, Shane M.
69
Wirtz, Bernd W.
56
Goldfarb, Avi
53
Economides, Nicholas
52
Giovannetti, Emanuele
51
Peitz, Martin
44
Fritz, Wolfgang
39
Knieps, Günter
36
Fairlie, Robert W.
34
Dutton, William H.
33
Ockenfels, Axel
33
Waelbroeck, Patrick
33
Falck, Oliver
32
Singh, Nirvikar
32
Goolsbee, Austan
30
Picot, Arnold
30
Valletti, Tommaso M.
30
Welfens, Paul J. J.
30
Ford, George S.
29
Sabatini, Fabio
28
Bauer, Hans H.
27
Waldfogel, Joel
27
Frieden, Rob
25
Stocker, Volker
25
Mogstad, Magne
24
Smith, Michael D.
24
Greenstein, Shane
23
Hofmann, Jeanette
23
Kruse, Jörn
23
Pénard, Thierry
23
Regner, Tobias
23
Askitas, Nikos
22
D'Ignazio, Alessio
22
Gunter, Barrie
22
Hudetz, Kai
22
Nardotto, Mattia
22
Schwickert, Axel C.
22
Whinston, Andrew B.
22
Bhuller, Manudeep
21
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Institution
All
IGI Global
124
National Bureau of Economic Research
96
OECD
66
Université Paris-Dauphine (Paris IX)
57
Europäische Kommission
53
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
48
Organisation for Economic Co-operation and Development
34
HAL
32
NET Institute
24
Springer Fachmedien Wiesbaden
23
EconWPA
20
Deutsche Bank <Frankfurt am Main> / Research
19
International Telecommunications Society
17
Sonderforschungsbereich Quantifikation und Simulation Ökonomischer Prozesse
13
Edward Elgar Publishing
12
Nomos Verlagsgesellschaft
11
Universität St. Gallen
11
Université Paris-Dauphine
10
World Bank Group
10
Inter-American Development Bank
9
Economics Department, University of California-Santa Cruz (UCSC)
8
Ecorys
8
Empirica GmbH <Bonn>
8
Europäische Kommission / Generaldirektion Informationsgesellschaft
8
Europäische Kommission / Generaldirektion Migration und Inneres
8
Instituto Brasileiro de Geografia e Estatística / Coordenação de Trabalho e Rendimento
8
International Telecommunications Society (ITS)
8
DECISION
7
Federal Reserve Bank of Chicago
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
TNO
7
World Institute for Development Economics Research
7
Center for the Study of Industrial Organisation
6
Erasmus Research Institute of Management
6
European Communication Council
6
Faculty of Economics, University of Cambridge
6
IESE Business School, Universidad de Navarra
6
Institute for Prospective Technological Studies (IPTS), Joint Research Centre
6
Institute for the Study of Labor (IZA)
6
International Labour Organization (ILO), United Nations
6
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Published in...
All
Online Information Review
305
Telecommunications policy : the international journal of digital economy, data sciences and new media
219
Aslib Proceedings
125
Information economics and policy : IEP
100
SpringerLink / Bücher
96
NBER working paper series
94
Working paper / National Bureau of Economic Research, Inc.
86
Journal of Documentation
83
Strategic Direction
83
NBER Working Paper
82
Industrial Management & Data Systems
81
Technological forecasting & social change : an international journal
66
CESifo working papers
65
The Bottom Line
65
Marketing Intelligence & Planning
64
Journal of Consumer Marketing
62
Discussion paper series / IZA
54
Economics Papers from University Paris Dauphine
52
Journal of business research : JBR
52
European Journal of Marketing
50
International Journal of Retail & Distribution Management
47
International journal of business information systems : IJBIS
47
Kom / Kommission der Europäischen Gemeinschaften
46
MPRA Paper
46
Information systems research : ISR
43
Applied economics letters
42
Journal of internet commerce
42
Electronic commerce research
40
Qualitative Market Research: An International Journal
40
IZA Discussion Paper
38
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
37
Journal of retailing and consumer services
37
Management science : journal of the Institute for Operations Research and the Management Sciences
37
Industrial and Commercial Training
36
European research studies
35
Gabler Edition Wissenschaft
35
International Journal of Bank Marketing
35
International journal of production research
32
Springer eBook Collection / Business and Economics
32
International journal of industrial organization
30
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Source
All
ECONIS (ZBW)
16,256
Other ZBW resources
1,962
USB Cologne (EcoSocSci)
1,646
RePEc
1,180
EconStor
435
USB Cologne (business full texts)
224
BASE
111
ArchiDok
31
OLC EcoSci
5
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Showing
1
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10
of
21,850
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date (newest first)
date (oldest first)
1
Social media : a new way to success?
Mustonen, Piia
-
2009
Persistent link: https://www.econbiz.de/10003925596
Saved in:
2
The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly
Scott, David Meerman
-
2011
-
3. ed.
-of-a-kind, pioneering guide, offering a step-by-step action plan for harnessing the power of the
Internet
to communicate with buyers …
Persistent link: https://www.econbiz.de/10009313307
Saved in:
3
User-generated content? Get serious! : understanding the interactions between organisations and customers on social media
Moser, Christine
;
Eijkeren, Anouk van
- In:
International journal of business environment : IJBE
8
(
2016
)
3
,
pp. 284-306
Persistent link: https://www.econbiz.de/10012144802
Saved in:
4
Dissemination of Spanish SME information through web 2.0 tools
Olvera-Lobo, María Dolores
;
Castillo-Rodríguez, Celia
- In:
Journal of transnational management : the official …
23
(
2018
)
4
,
pp. 178-197
Persistent link: https://www.econbiz.de/10011975995
Saved in:
5
Identifying sources of noise within the networked interplay of marketing messages in social media communication
Hardcastle, Kimberley
;
Edirisingha, Prabash Aminda
; …
- In:
International journal of internet marketing and …
20
(
2024
)
2
,
pp. 164-187
Persistent link: https://www.econbiz.de/10015065515
Saved in:
6
The strategic
enterprise
Tuten, Tracy L.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008702374
Saved in:
7
Die 11 Irrtümer über Social-Media : was Sie über Marketing und Reputationsmanagement in sozialen Netzwerken wissen sollten
Wolber, Hendrik
-
2012
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009427268
Saved in:
8
Socialnomics : how social media transforms the way we live and do business
Qualman, Erik
-
2009
Persistent link: https://www.econbiz.de/10004945770
Saved in:
9
Das
Internet
als Wirtschaftsfaktor in Deutschland
Hertling, Susanne
-
1999
Persistent link: https://www.econbiz.de/10013433926
Saved in:
10
Aus Vielen wird das Eins gefunden - wie Web 2.0 unsere Kommunikation verändert
Meckel, Miriam
- In:
Aus Politik und Zeitgeschichte : APuZ
58
(
2008
)
39
,
pp. 17-23
Persistent link: https://www.econbiz.de/10003759760
Saved in:
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