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Internet
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2
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Wettbewerbsvorteile durch Online-Marketing : die strategischen Perspektiven elektronischer Märkte ; mit 6 Tabellen
2
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1
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1
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1
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1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of combinatorial optimization
1
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of retailing
1
Journal of retailing and consumer services
1
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1
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
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1
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1
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1
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1
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ECONIS (ZBW)
63
USB Cologne (EcoSocSci)
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1
Direct marketing in Japan : to do or not to do?
In:
Trend watch : the new consumer trends in Japan
(
1996
)
Persistent link: https://www.econbiz.de/10001214582
Saved in:
2
E-Commerce-Ansätze und Beratung in der Agrarwirtschaft : von Btx zum Internet
Kreuder, Anne Catharina Sofia
-
2000
Persistent link: https://www.econbiz.de/10004667514
Saved in:
3
Online aktuell : T-Online, Compuserve, Internet, AOL ; Informationsdienst für Online-, Web- und Telekommunikationsentscheider
München : HighText-Verl.
-
16.1995,5 - 21.2000,13
Persistent link: https://www.econbiz.de/10004569267
Saved in:
4
Chancen und Entwicklungspotenziale für den
Versandhandel
im Internet
Schäfers, Tobias
- In:
Versandhandelsmarketing : marktorientiertes Management …
,
(pp. 57-80)
.
2010
Persistent link: https://www.econbiz.de/10003917294
Saved in:
5
Building with bricks and mortar : the revenue impact of opening physical stores in a multichannel environment
Pauwels, Koen
;
Neslin, Scott A.
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10011308952
Saved in:
6
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
7
Wie gut erfüllen Versandapotheken die Anforderungen von Online-Kunden? : Ergebnisse eines Praxistests
Wilke, Kai
;
Hans, Gudrun
- In:
Handel im Fokus : aus dem Instituts für …
57
(
2005
)
3
,
pp. 95-111
Persistent link: https://www.econbiz.de/10002792609
Saved in:
8
Die Auswirkungen des Internets auf den
Versandhandel
in Deutschland
Burgard, Martin
-
2006
Persistent link: https://www.econbiz.de/10003401291
Saved in:
9
Geschäft ohne Geschäfte? : 5 Jahre Handel im Internet, eine kritische Bestandsaufnahme
Zellekens, Hermann-J.
-
2000
Persistent link: https://www.econbiz.de/10001612457
Saved in:
10
Logistik- und Payment-Dienstleistungen für Online-Handelsunternehmen
Kolberg, Bernfried
;
Scharmacher, Thorsten
-
2001
Persistent link: https://www.econbiz.de/10001620069
Saved in:
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