Due to the continuous growing of information exchange in the Internet, commercial web sites have started to include online tools to allow consumer interaction in them. Thus, when visiting these commercial web sites, consumers may consider not only e-retailer information (marketing communication)...

Dynamic development of the Internet and electronic devices favours also its use in the marketing activity of enterprises what manifests itself in dynamic development of e-commerce or the use of the Internet for communication. Aim of this article is to evaluate the possibility of using Internet...

Based on a conceptual model, this paper aims to explore the background of the decision-making process leading to the introduction of business information systems among enterprises in Hungary. Together with presenting the problems arising in the course of the implementation of such systems, their...

Dynamic development of the Internet and electronic devices favours also its use in the marketing activity of enterprises what manifests itself in dynamic development of e-commerce or the use of the Internet for communication. Aim of this article is to evaluate the possibility of using Internet...

The rate of personal computers and workstations in the 27 countries of the EU reached 96 %. The biggest backlog can be observed in the number of enterprises having and maintaining a website. Hungary's rate of 47 % is less than the EU average by 13 % and this rate was enough to overtake only two...

As the author could not find a reassuring mathematical and statistical method in the literature for studying the effect of information communication technology on enterprises, the author suggested a new research and analysis method that he also used to study the Hungarian economic sectors. The...

A novel comparative research and analysis method is proposed and applied on the Hungarian economic sectors. The question of what factors have an effect on their net income is essential for enterprises. First, the potential indicators related to economic sectors were studied and then compared to...

As the author could not find a reassuring mathematical and statistical method in the literature for studying the effect of information communication technology on enterprises, the author suggested a new research and analysis method that he also used to study the Hungarian economic sectors. After...

As the author could not find a reassuring mathematical and statistical method in the literature for studying the effect of information communication technology on enterprises, the author suggested a new research and analysis method that he also used to study the Hungarian economic sectors. After...

As the author could not find a reassuring mathematical and statistical method for studying the effect of the information communication technology on businesses in the literature, the author proposed a new research and analysis method that he also used to study the Hungarian economic sectors. The...