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Internet
Consumer behaviour
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Anti-branding on the internet
Krishnamurthy, Sandeep
;
Kucuk, S. Umit
- In:
Journal of business research : JBR
62
(
2009
)
11
,
pp. 1119-1126
Persistent link: https://www.econbiz.de/10003897391
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2
The role of the Internet on free-riding : an exploratory study of the wallpaper industry
Kucuk, S. Umit
;
Maddux, Robert C.
- In:
Journal of retailing and consumer services
17
(
2010
)
4
,
pp. 313-320
Persistent link: https://www.econbiz.de/10003989697
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