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~subject:"Internet marketing"
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Internet marketing
Consumer behaviour
82,091
Konsumentenverhalten
79,610
Wettbewerb
40,403
Competition
36,268
Relationship marketing
25,963
Beziehungsmarketing
25,288
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Theory
22,959
Service quality
21,464
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20,713
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15,085
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10,484
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6,736
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6,709
Social Web
5,987
Social web
5,983
Electronic Commerce
5,763
E-commerce
5,529
Online-Marketing
5,408
competition
5,281
Innovation
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Markenartikel
4,729
Brand
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Filieri, Raffaele
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Ghose, Anindya
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Hollebeek, Linda D.
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12
Harrigan, Paul
12
Ko, Eunju
12
Rita, Paulo
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Ozuem, Wilson
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Pauwels, Koen
11
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10
Ratten, Vanessa
10
Thaichon, Park
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Wilbur, Kenneth C.
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9
Akram, Umair
9
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9
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9
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9
Kannan, P. K.
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AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
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AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
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AMA Winter Academic Conference <2024, Online>
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AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
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Association of National Advertisers
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Bundesverband des Deutschen Textil-Einzelhandels
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Campus Verlag
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Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
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Europäische Kommission / Consumers, Health, Agriculture and Food Executive Agency
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Europäische Kommission / EU Consumer Programme
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Europäisches Parlament / Policy Department for Economic, Scientific and Quality of Life Policies
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Fachhochschule Reutlingen / European School of Business
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Forschungsgruppe Konsum und Verhalten
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Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
1
Galileo Press
1
GfK Belgium <Körperschaft>
1
Global Conference on Business, Management and Entrepreneurship "Transforming Suistainable Business In The Era Of Society 5.0" <2019, Bandung>
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Goethe-Universität Frankfurt am Main
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IIF - Institut für Industriekommunikation und Fachmedien GmbH / Apprimus Verlag
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International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
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International Conference on Research on National Brand & Private Label Marketing <9., 2022, Barcelona>
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Josef Eul Verlag GmbH
1
Media Economics Institut / Köln
1
Organisation for Economic Co-operation and Development
1
Peter Lang GmbH
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Journal of business research : JBR
209
Journal of retailing and consumer services
161
International journal of internet marketing and advertising : IJIMA
130
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
91
Journal of marketing communications
79
International journal of advertising : the review of marketing communications
76
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
73
Journal of promotion management : innovations in planning and applied research
63
International journal of electronic marketing and retailing : IJEMR
62
International journal of hospitality management
59
Journal of internet commerce
59
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
52
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
51
The journal of product & brand management
49
Cogent business & management
42
Electronic commerce research
40
Information systems research : ISR
37
Management science : journal of the Institute for Operations Research and the Management Sciences
35
Journal of marketing
34
Marketing intelligence & planning
34
International journal of contemporary hospitality management
32
International journal of technology marketing : IJTMkt
32
Journal of hospitality marketing & management
32
The journal of brand management : an international journal
32
Tourism management : research, policies, practice
32
Journal of advertising research
31
Journal of management information systems : JMIS
31
Journal of promotion management : JPM
30
Technological forecasting & social change : an international journal
30
Asia Pacific journal of marketing and logistics
29
Journal of electronic commerce research : JECR
29
Young consumers : insight and ideas for responsible marketers
29
Industrial marketing management : the international journal for industrial and high-tech firms
28
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
28
Journal of strategic marketing
28
Psychology & marketing
28
International journal of advertising : the quarterly review of marketing communications
27
International journal of consumer studies
27
International journal of e-business research : an official publication of the Information Resources Management Association
27
Journal of marketing management : JMM ; journal of the Academy of Marketing
26
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ECONIS (ZBW)
5,361
Other ZBW resources
21
USB Cologne (EcoSocSci)
16
BASE
2
RePEc
2
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1
The mediating impact of stickiness and loyalty on word-of-mouth promotion of
retail
websites : a consumer perspective
Roy, Sanjit Kumar
;
Lassar, Walfried M.
;
Butaney, Gul T.
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1828-1849
Persistent link: https://www.econbiz.de/10010429758
Saved in:
2
Developing and validating a multidisciplinary scale of e-retailing website elements
Alnawas, Ibrahim
;
Al Khateeb, Amr
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013209668
Saved in:
3
An experimental based investigation into the effects of website interactivity on customer behavior in on-line purchase context
Islam, Hafizul
;
Jebarajakirthy, Charles
;
Shankar, Amit
- In:
Journal of strategic marketing
29
(
2021
)
2
,
pp. 117-140
Persistent link: https://www.econbiz.de/10012484043
Saved in:
4
Impact of customers' assessment of website attributes on e-relationship in the securities brokerage industry : a multichannel perspective
Toufaily, Elissar
;
Pons, Frank
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 58-69
Persistent link: https://www.econbiz.de/10011628994
Saved in:
5
Blueprint for
retail
website
design
: attracting and retaining millennial online shoppers
Wright, Linda Berns
;
Haug, James C.
;
Huckabee, Allen
- In:
Journal of internet commerce
18
(
2019
)
2
,
pp. 170-196
Persistent link: https://www.econbiz.de/10012179574
Saved in:
6
Navigating on mobile shopping applications : examining the interplay among online customer experience, customer brand relationships and customer citizenship behavior
Bansal, Ishita
;
Thakur, Anand
- In:
Services marketing quarterly
45
(
2024
)
3
,
pp. 256-295
Persistent link: https://www.econbiz.de/10015049444
Saved in:
7
Antecedents and consequences of online customer satisfaction : a holistic process perspective
Pham, Thi Song Hanh
;
Ahammad, Mohammad F.
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 332-342
Persistent link: https://www.econbiz.de/10011899423
Saved in:
8
The upside of showrooming : how online information creates positive spill-over for the brick-and-mortar retailer
Spaid, Brian I.
;
O'Neill, Bonnie S.
;
Ow, Terence T.
- In:
Journal of organizational computing and electronic commerce
29
(
2019
)
4
,
pp. 294-315
Persistent link: https://www.econbiz.de/10012203525
Saved in:
9
Repurchase loyalty for customer social co-creation e-marketplaces
Kang, Ju-Young M.
- In:
Journal of fashion marketing and management
18
(
2014
)
4
,
pp. 452-464
Persistent link: https://www.econbiz.de/10010530878
Saved in:
10
Key drivers of services website loyalty
Sanz Blas, Silvia
;
Ruiz Mafe, Carla
;
Pérez Perez, Isabel
- In:
The service industries journal
34
(
2014
)
5
,
pp. 455-475
Persistent link: https://www.econbiz.de/10010379358
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