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In many markets consumers form long-term relationships with firms. In such settings, a firm's existing customers are valuable assets whose "loyalty" must be maintained through continued investment. In this paper we assume that consumer loyalty is strengthened with repeated buying but may erode...
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One striking development associated with the explosion of e-commerce is the increased transparency of sellers' quality history. In this paper we analyze how this affects firms' incentives to invest in quality when the outcome of investment is uncertain. We identify two conflicting effects. On...
Persistent link: https://www.econbiz.de/10008934067
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One striking development associated with the explosion of e-commerce is the increased transparency of sellers' quality history. In this paper we analyze how this affects firms' incentives to invest in quality when the outcome of investment is uncertain. We identify two conflicting effects. On...
Persistent link: https://www.econbiz.de/10010336006
The prospect of capital obsolescence inhibits investment. Investors thus become more optimistic when the obsolescence of their capital slows down. We propose a model with no fixed costs of investment, and random technological progress that induces obsolescence of capital in place. Spikes occur...
Persistent link: https://www.econbiz.de/10012482236
In many markets consumers form long-term relationships with firms. In such settings, a firm's existing customers are valuable assets whose ‘loyalty' must be maintained through continued investment. In this paper we assume that consumer loyalty is strengthened with repeated buying but may erode...
Persistent link: https://www.econbiz.de/10012983370
We consider how facilitating consumer's ability to compare firms' past performace with that of their competitors affects firms' incentives to invest in quality of experience goods. We show that, counterintuitively, when consumers are better informed and investment in quality is noisy, firms may...
Persistent link: https://www.econbiz.de/10014221499