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Islam
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Vereinigte Arabische Emirate
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Corporate social responsibility
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Advertisements and promotions to Muslims
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Nickerson, Catherine
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Goby, Valerie Priscilla
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Georgiadou, Effrosyni
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Nandialath, Anup Menon
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Journal of Islamic marketing
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Journal of Islamic marketing : JIMA
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Journal of business ethics : JOBE
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ECONIS (ZBW)
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Conceptualization of CSR among Muslim consumers in Dubai : evolving from philanthropy to ethical and economic orientations
Goby, Valerie Priscilla
;
Nickerson, Catherine
- In:
Journal of business ethics : JOBE
136
(
2016
)
1
,
pp. 167-179
Persistent link: https://www.econbiz.de/10011504878
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2
From philanthropy to broader social engagement : Muslim consumers' response to social marketing strategies in Dubai
Nickerson, Catherine
;
Goby, Valerie Priscilla
- In:
Journal of Islamic marketing : JIMA
7
(
2016
)
4
,
pp. 423-440
Persistent link: https://www.econbiz.de/10011640360
Saved in:
3
Religious affiliation and religiosity : do Islamic appeals in advertising lead to higher purchase intentions among Muslim consumers in Dubai?
Nickerson, Catherine
;
Georgiadou, Effrosyni
; …
- In:
Journal of Islamic marketing
14
(
2023
)
4
,
pp. 1128-1145
Persistent link: https://www.econbiz.de/10014313865
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