This study examines the effect of internal marketing (IM) on salespeople's in-role and out-of-role behaviours and how these behaviours affect customer satisfaction and sales performance. It also tests the mediating role of job satisfaction as an emotional response and adopts survey design. Data...

This study aims to examine the impact of mental toughness of employees on their psychological well-being, job satisfaction, and organizational commitment. A research model based on structural equation modeling ' developed, and a survey was conducted with 534 office workers in Korean companies to...