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Persistent link: https://www.econbiz.de/10012697717
The purpose of this paper is to investigate the relationship between the number of minority international joint ventures (MIJVs) formed and the level of internationalization attained in the context of small and medium-sized enterprises (SMEs). We argue that this is an inverted U-shaped...
Persistent link: https://www.econbiz.de/10013251953
The selection of a suitable customer lifetime value (CLV) model is a key issue for companies that are introducing a CLV managerial approach in their online B2C relationship stores. The online retail environment places CLV models on several specific assumptions, e.g. non-contractual relationship,...
Persistent link: https://www.econbiz.de/10012175745
One form of the development of technology and internet users in Indonesia is the merge of various C2C (Customers to Customers) e-commerce on the marketplace. Bukalapak is one of the examples. This research presents the effects of reputation systems on trust, trust in buying interest, and...
Persistent link: https://www.econbiz.de/10012496535
Purpose of the article: How online shop atmosphere (different background music genre) affects emotional states depending on different product categories; and how the emotional states induced by website atmosphere affect satisfaction with background music, e-shop quality perception and purchase...
Persistent link: https://www.econbiz.de/10012106633
Firms often need to promise a certain level of service quality to attract customers, and a central question is how to design promises to balance the trade-off between customer acquisition and customer retention. For example, most E-commerce platforms need to promise a certain delivery time....
Persistent link: https://www.econbiz.de/10014235420
Online retail trade in Indonesia has grown dramatically in recent years. However, it is not being followed by an increase in the transaction completion ratio, with a cart abandonment rate of up to 70 percent. This indicates that the transition from online purchase intention to actual purchase is...
Persistent link: https://www.econbiz.de/10012221649
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Persistent link: https://www.econbiz.de/10013483771
Recognizing on one hand the importance of the MSE sector for growth and development of economies in the Pacific region and on the other, the financing constraints of the sector, we survey a group of MSEs in a Pacific island country and find that they may particularly be constrained by banks'...
Persistent link: https://www.econbiz.de/10013089466