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Australian small to medium enterprises (SMEs) are currently facing the challenges and opportunities of the global trend towards digital, online and mobile technologies. However, many SMEs are not prepared to engage with these digital technologies, while others seem unwilling to embrace them....
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Foreword -- Preface -- Overview -- Introduction -- Small business and the LIAISE framework -- A study of Australian small tourism businesses -- The Australian small tourism business vignettes -- Small Australian tourism businesses and LIAISE -- A study of English coastal small businesses -- The...
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Für westeuropäische Unternehmen im Allgemeinen und für westeuropäische kleine und mittlere Unternehmen (KMU) im Besonderen bildete die politische und wirtschaftliche Marktöffnung in Mittel- und Osteuropa (MOE) zu Beginn der 1990er Jahre und die Integration vieler dieser...
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