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The effects of customer capital on customer response speed and innovativeness : the mediating role of marketing capability

Jahanshahi, Asghar Afshar; Nawaser, Khaled; Brem, Alexander - In: International journal of innovation management 23 (2019) 6, pp. 1950058-1-25

Persistent link: https://www.econbiz.de/10012098635

E-Commerce for Innovative SMEs – Empirical Insights from India, Malaysia and Iran

Jahanshah, Asghar; Zhang, Stephen X.; Brem, Alexander - 2014

Purpose – The main purpose of this paper is to study the benefits that an Asian company can achieve by using e-commerce. Another objective is to identify and rank the barriers influencing the application of e-commerce by innovative small- and medium-sized enterprises (SMEs) in India, Malaysia,...

Persistent link: https://www.econbiz.de/10014145683

Performance measurement in SMEs : literature review and results from a German case study

Brem, Alexander; Creusel, Nicolaus; Neusser, Christian - In: International journal of globalisation and small … 2 (2007/08) 4, pp. 411-427

Persistent link: https://www.econbiz.de/10003722204

Nichts ist so stetig wie der Wandel : Ergebnisse einer Cross Case-Analyse zur Veränderung von Geschäftsmodellen in KMU

Brem, Alexander; Fuchs, Christian - In: Zeitschrift für KMU und Entrepreneurship : ZfKE 61 (2013) 3, pp. 145-171

Persistent link: https://www.econbiz.de/10009777874

Digital entrepreneurship : interfaces between digital technologies and entrepreneurship

Baierl, Ronny (ed.); Behrens, Judith (ed.); … - 2019

Interfaces Between Digital Technologies and Entrepreneurship -- Digital Entrepreneurship and Value Beyond - Why to Not Purely Play Online -- The Role of Innovation and IP in AI-based Business Models -- Digital Absorptive Capacity in Blockchain Start-ups -- Entrepreneurship in a New Digital...