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The effective management of an innovation process is widely recognized as an important pre-requisite for organisations competing in the current business environment, irrespective of size. Although front-end activities have now long been recognized as crucial for successful new product...
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Chapter 1. Innovation and Commercialisation in Small Firms -- Chapter 2. Conceptual Foundations of the Book -- Chapter 3. The Decision to Innovate -- Chapter 4. Screening Opportunities -- Chapter 5. The Business Model and Innovation Strategy -- Chapter 6. Managing Uncertainty -- Chapter 7....
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