In the preceding article, Chris DeBresson and Joseph Lampel propose a new, nonlinear view of technological evolution. In this article, they use their new model to take us through the changes in one firm over a period of more than 50 years. Their model emerges as less constraining in strategic...

There is a great deal of practice, discussion, and writing about strategy, but little investigation of the processes by which strategies actually form in organizations. This book shares the results of Henry Mintzberg's investigation into this, conducted over several decades, using case studies...