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Influence of customer participation on co-creation intention of brand value under social media
Lin, Mengfei
;
Wang, Zhihua
;
Chen, Chunfeng
- In:
Journal of information & knowledge management : JIKM
22
(
2023
)
5
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014494596
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